Chinese International News
Our mission is to become the leading
source of information in news,
lifestyle, and community events for
Chinese Americans and offering American
viewers cultural insight.
Chinese International News is an
organization focused on:
Broadcasting the latest news with Asian
from around the world.
Educating viewers on cultural diversity
Bridging the Amerasian and American
Reporting "Soft News" events.
Supporting and promoting environmental
Although, CIN appreciates
profitably we adhere to reporting unbiased
What is Chinese International News?
Chinese International News is a Houston
based multicultural news program in Chinese
and English. It was established
in 2007. The show focuses on
international news, lifestyles, and
community events covering not only China
and Taiwan, but it bridges the gap
between local Amerasian
Communities. The style of the show is
similar to the entertainment show “ET”.
The show consists of
info and news, Pan-Asian lifestyle features and community events.
Who are the Target Audience?
The potential Amerasian viewers in
the Houston and its surrounding areas
total half a million. We
also have American
viewers who are hobbyist
in Asian culture. It
also airs segments in
northeast China the city
of Shenyang with
potential viewers of
close to 33
§85% of our target audience consists of
primarily college educated Chinese Americans between the ages of
18 to 35 years old.
35% of our target audience consists of
college Educated Americans
25% of our audience is retired first
Asian in-language ads
When does the show air?
The show airs every Saturdays from 3pm Central Time on
Houston COMCAST Channel 17 and
Channel 95. We also go live with
sporting events (Houston National
Invitational, WFL, ABA & Roller Derby) and community culture
How can I get more involved with Chinese
There are many ways for you to become
more involved with CIN. The first step
is to call us and let us know what you
or your company would be interested in.
For example, you can be
1. Added to our mailing list
2. A Guest Speaker
3. A Corporate Sponsor
Cross promotion of an event
What is in it for me?
We are the only non-political show in
Houston, the fourth largest television
market in the United States. You will
gain exposure to college educated Asian
American consumers who have higher
disposal income. In addition to
reaching these consumers through a
unique medium, you will also gain
exposure in the Asian Community.